Over the weekend, MTN announced a one-year sponsorship to world champion Joshua Cheptegei.
Jurrie van der Velden from Global SportsCom, a management agency representing world-class athletes, welcomed MTN’s sponsorship deal.
GSC are also active as hosts of athletic events and are specialists in marketing and sponsoring.
“We are thankful to MTN because a life of 16 years is now beginning to bear fruits. Patience really pays as now Cheptegei is bringing results. We now need to grow athletics more in Uganda,” said Nathan Chemusto representing Uganda Athletics Federation president.
He added: “Cheptegei is mobilizing his community. He is admired very much in Sebei region. He will take athletics to another level in this country. We thank him very much and MTN for working with him.”
“It’s not about how many times you fall, but how many times you get back up,” Hon. Sanjay Tanna quoted Abraham Lincoln as he describes the athlete’s journey to the top.
In his turn, Cheptegei said he has trained with other athletes outside Uganda and have been inspired.
“That is why I set up my foundation to make sure that I can use my platform to inspire other people. I am honoured about my partnership with MTN. I am thankful for this motivation.”
“This being an Olympic, year my dream is now to become an Olympic champion.”
Michael Fred Phelps II (born June 30, 1985), American former competitive swimmer, is the most successful and most decorated Olympian of all time, with a total of 28 medals.
Phelps also holds the all-time records for Olympic gold medals (23), Olympic gold medals in individual events (13), and Olympic medals in individual events (16).