Stanbic Bank is set to resume ‘Blue Weekends’ a promotional campaign that allows customers to pay for services with Visa card and enjoy discounts at designated places.
Between Thursday April 26th to Sunday April 29th Game Stores, Gabz Lounge, Le chateau, Piato, Master Supermaket and Karvelli are the selected outlets where customers can swipe their cards through Stanbic Bank’s Point of Sale terminals.
According to Stanbic Bank’s Head of Marketing, Daniel Ogong, the bank has made consistent efforts to digitize its platforms.
He said, “Years of experience have given us an understanding of our customers’ needs and the ability to provide products that fit into their lifestyle. Our goal with this campaign is to promote a cashless economy; something we believe can be achieved through the increased usage of Visa cards already in our customer’s possession.”
Commenting on the advantages of using the Visa card during the campaign Daniel Ogong said, “We want to tap into the growing trend of customers who are looking for the convenience of instant payments. Customers who transact during the campaign will receive a variety of discounts from participating outlets. We intend to provide a flexible and secure experience where our customers do not have to hold cash all the time.”
The campaign will run every last weekend of each month at selected outlets.