The Uganda International Cultural Tourism Fair kicked off on Friday with various cultural artefacts being exhibited at the Kamwokya based Uganda Museum.
The event was graced by Tourism minister Godfrey Kiwanda, Peace Mutuuzo, Minister of State for Gender and Culture and Kyadondo East MP, Robert Kyagulanyi aka Bobi Wine.
Running under the theme “Cultures Empowering Each Other”, the culture fair which kicked off today at the Uganda Museum in Kamwokya will run until Sunday July 30, 2017.
Betty Aliba, director of marketing for Perfect Events, the organisers of the expo, Deputy chief executive officer of Uganda Tourism Board [UTB], John Ssempeebwa, and Vivian Lyazi, Principal Tourism Officer in the Ministry of Tourism, welcomed the guests and general public to the 3-day event.
The culture fair is showcasing among other things; cultural heritage through foods, music, storytelling, poetry, literature, performances, art and poetry.
Speaking at the event, Bobi Wine urged young people to make their culture the core of their dreams so as to transform the country.
He also urged government to invest in culture and art so as to market the country.
The Fair organised between the Ministry of Tourism Wildlife and Antiquities and Perfect Events under a Public Private Partnership arrangement will avail, create an avenue/platform for the diverse African cultural heritages and endowments for exhibition of their potential to attract worthwhile cultural tourism benefits in terms of income earnings, exposure, and knowledge to improve on existing potential for maximum utilisation.